These directions assume you have a Google Analytics account set
up and have access to the tracking script code provided by Google.
An alternative solution is to use a Wordpress Plugin to install
Google Analytics for you.
Google Analytics for Wordpress stands out to me based on its
ratings, over 700,000 downloads, version status (3.25) and recent
update (December 6, 2009). I can't say I have used this plugin. But
Ive had good experiences with the authors of this plugin, yoast.com.
1. Get your Google Analytics tracking script
code If you already have an account finding code again can
a bit tricky. Go to the account you wish to set up. Then click the
edit link. Click the 'Check Status' link. The resulting page will
contain the tracking code.
2. Access your theme editor Access your
Wordpress admin area. Expand the 'Appearance' options in the left
sidebar. Select 'Editor.
3. Insert the code into footer.php Access the
footer.php template under the list of Theme Files on the right.
Paste the Google Analytics tracking script code just before the
4. Confirm the installation
View the which contains your tracking code. If your tracking code
is installed correctly it will report "Waiting for Data" or
"Receiving Data". If you see "Tracking Unknown" or "Not Verified"
something went wrong.
5. Get yourself a tall drink That's it.
Congratulate yourself. Bask in the glow of Google Analytics. The
fun is just beginning now.
I hope that helps you. Let us know if you have any questions or
can use more explanation.